The new shows on Aaj Tak have also opened to a roaring applause – Launch of Krantikari bahut krantikari, a show which gives in depth analysis of latest social issue in the country. 1 in every hour (source: BARC, TG - 2+ NCCS ALL, Market - HSM, Period - Wk 31-34'17, Time Band:- 7:00-24:00,All Days, Avg Imp’000). The brand has become synonymous to news and has built an enviable equity among the viewers as ‘ Sabse bharosemand, Sabse Tez.’ That is not all, no channel has been able to maintain undisputed lead on all time bands all through the day in HSM Market. The nation has trusted Aaj Tak on every important and big breaking news, they were first to break the Ram Rahim and triple talaq story and impact of the story can be seen in the viewership numbers.Ĭrowned as the undisputed king of hindi news genre. on Baba Ram Rahim Conviction, (Source:- BARC Mkt:-HSM,Period:-25th Aug, TG:2+, Time:-1400-2400 Hrs, Share% Calculated on 10 channels), Aaj tak took away 1/4 th of the total viewership of the hindi news genre which in itself is extraordinary. Aaj tak has also always been ahead of competitors on all big events and stories be it Triple talaq verdict, Baba Ram Rahim Conviction. 1 whether it is news on demonetization, surgical strike, Bangladesh Attack, Uri Attack, Tamil nadu elections, Paris Attack or Nitish CM oath ceremony.

Aaj tak market share is 1.5 times of nearest competitor(source: BARC, TG - 15+ NCCS ALL, Market - HSM, Time Band:- 7:00-24:00, Period - Wk 33-34'17, Market Share Calculated based on 10 Hindi news Channels).Īaj Tak has always been in the forefront when it comes to big breaking news and is far ahead of its competitors. The leader in the hindi news genre has broken all records and set a new benchmark in the industry and for its competitors. The latest ratings by BARC have further consolidated the Numero Uno position held by the nation's most trusted news channel for the last 16 years.

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